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SCTL-2017/DUX006

Position Name

:

CREATIVE MANAGER- CONTENT

Job Code

:

SCTL-2017/DUX006

Experience

:

4–7 Years

Job Location

:

Bhubaneswar

Job Description

  • Management of web content (copy and visual assets) using a content management system.
  • Facilitate translation and localization of global websites, working closely with multiple cross-functional teams to ensure accuracy and quality of localized content.
  • Work closely with technical teams to maintain site standards with regards to new developments and help to resolve any technical challenges in displaying content.
  • Collect online requirements from different business stakeholders and collaborate effectively to produce content and campaigns accordingly.
  • Identify and address gaps in content management processes to ensure high-quality output against process efficiency.
  • Be a brand guardian for SWASH, ensuring compliance with global brand strategy and corporate identity.
  • Perform other related duties as assigned, based on the business priority.
  • Creative Experience in Print, Brochures & Newsletters, Logos & Business Cards, Posters & Post Cards, Stationery, Photograph Restoration
  • A deep understanding of what connects with consumers across channels and platforms
  • Experienced leader, manager and relationship builder with the ability to develop clean, powerful creative brand assets - web and social media campaigns
  • Direct the execution of creative campaigns in print and digital media (display, web and social) for our stores, websites and social channels
  • Ability to manage multiple projects at once and accurately set and meet deadlines
  • Experienced with social media strategy and implementation across platforms
  • Designing content for emailers, text campaigns, add campaigns, outdoors, social media campaigns.
  • Create a content that enables website readers to access and interpret information with ease (Content should be simple & easy to understand).
  • He/she should identify the target audience and write engaging content.
  • Ability to write highly informative content & proposals.
  • Ability to write and edit creative content with catchy taglines and copy
  • Knowledge on writing articles, blog posts, press releases, descriptions, page titles etc.
  • Keeps a constant, keen eye on success metrics and market trends in digital media and course-corrects quickly and appropriately
  • Ensures that all content on all platforms (mobile, tablet, OTT and web) service the fan, support the brand, and further the business unit’s specific annual goals set forth by Senior Management
  • Advocates for the use of SEO and ASO best practices
  • Write clear, attractive copy with a distinct voice
  • Interpret copywriting briefs to understand project requirements
  • Collaborate with designers and clients on large- and small-scale marketing projects
  • Conduct high-quality research for writing topics
  • Edit and proofread copy as needed
  • Use SEO principles to maximize copy’s reach
  • Source images and other content
  • Write copy for social media pages and publishing calendars
  • Update digital media with timely content
  • Create relevant blog topics and original blog content for clients
  • The ability to write long-form blogs of 1000 words or more
  • Salary : Not Disclosed
  • Functional Area : Design and UX Department
  • Role Category : Design and UX Department
  • Role : Web Content, Article Writing, Content Writing, Blog Posting, SEO Posting

Desired Profile:

  • Extensive experience in Technical Documentation and Technical writing
  • Excellent analytical and problem solving skills.
  • Experience in Publishing Management.
  • Experience in Development of Documentation standards
  • Expertise in Modern Documentation tools
  • Excellent written and verbal communication skills; mastery in English.
  • Ability to effectively communicate product architectures, design proposals and negotiate options at senior management levels.

Personal Traits:

  • Excellent written and oral communication skills.
  • Excellent problem solving skills.
  • Should be excellent in Time Management, Planning Skills & Organizing Skills.

Education & Experience:

  • Any Graduate or Post graduate in Creative writing, Communication Arts or Equivalent
  • Experience: 4-7 Years
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